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Archive for April, 2011

Apr 30 2011

It’s OK to take a small imperfect step

by Barbara Keddy in [ allABOUT Marketing ]

It’s easy to feel overwhelmed by all you “must do” to establish a successful online business. Entrepreneurs are susceptible to burnout and mental fatigue.

When your “self-talk” starts to sound negative, here’s a list of new phrases to change your mood and brighten your day!

  • Replace “I have to” — which promotes victim-hood and resentment — with “I choose to.”
  • Replace “I must finish” with “When can I start again?” More . . .
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Apr 25 2011

What Exactly IS a Website?

by Diana Nichols in [ allABOUT Websites ]

You know what they look like, some of the things they can do and can find lots of them.

Beyond that, though, the whole Internet thing is a big unknown. And you can’t imagine finding the time (or maybe even the motivation) to learn all that techie stuff!

Good news – here’s a quick, simple, non-techie overview of what makes up a website.

There are three things you need in order to have a website: a Domain Name, a Host, and the Website itself.
More . . .

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Apr 20 2011

Authenticity: The “secret ingredient” in Social Media marketing

by Joyanne Sloan in [ allABOUT Social Media ]

Authenticity

Authenticity is being what you seem to be. It means that sharing the truth is preferable to trying to make yourself “look good”; understanding that people use the Internet as an unrivaled tool in their pursuit of the truth. It means collapsing your personal identity and your professional identity into a single, unified way of being. No veils, no varnish.
More . . .

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Apr 15 2011

Serving Networking ICE (from Masters of Networking)

by Stacia Robinson in [ allABOUT Networking ]

A new delicacy being served on the business menus of Montgomery, Alabama, is Networking ICE. Not the cold stuff you may be thinking of, but a dish that will bring added satisfaction and success to your business! Networking ICE, (Investment, Cultivation, Enrichment), is an ongoing process and not an end unto itself. The Networking ICE recipe calls for a substantial heaping of Investment in, Cultivation of and Enrichment by . . . relationships! Serving others is the basic ingredient of networking!
More . . .

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Apr 10 2011

Why You Should Become an “Infopreneur!”

by Barbara Keddy in [ allABOUT Marketing ]

One of the fastest ways to make money online today, is to turn your knowledge into cash.

Your skills and experience are valuable! You’ve gone to school, you’ve gone to work, and you’re living your life. What you know can help others. You could be making hundreds and even thousands of dollars a month online, selling your e-books, books, audio recordings, CD’s, and online seminars. It’s not that hard to do.
More . . .

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Apr 5 2011

Stretch Your Marketing Dollars Using Partnered Marketing

by Tana Torrano in [ allABOUT Biz ]

It is always important to maximize your marketing and advertising dollars. One of the best marketing strategies to make your dollars go further is Partnered Marketing. Partnered Marketing is nothing more than sharing your marketing and advertising costs with another business. Once you understand who your customer is, what is your product and what other businesses are complimentary to your business, it should be easy to identify potential marketing partners.
More . . .

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February 22, 2012

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