Oct
23
2011
by
Joyanne Sloan in
[ allABOUT Social Media ]
I think it’s fair to say that the most common misuse of Social Media is using like it’s just another advertising channel… it’s NOT. In advertising you’re PUSHING out your message about YOU. But social media is viral because it’s based on real people with real dimension; social media is about relationships and reality. So my caution to you is to drop the polished, perfected brand you’ve worked hard to refine and get real through being transparent with your social network.
Transparency is ease of connection. In marketing terms, it suggests that the really meaty part of your offering be front and center. If you’re in a service-related business then that offering is YOU, including your perspective and insights.Being transparent suggests that what you express should be direct and, above all, clear. Taking on the Naked Marketing Method demands that you no longer hide or bury who you are and what you bring in the pages of your website. The faster you can relay the essence of your message, the higher your conversion rates and profits will be.
More . . .
Joyanne Sloan
The Naked Marketing Method
http://www.nakedmm.com
I am a self-starting DREAMer and DOer and a foe of the status quo. I’m alternately an unyielding super woman and pleasure-seeking muse.
Frequently irreverent and prone to colorful language, I’m utterly passionate about being an agent of change and fulfilling my duty to cast light upon the world of shadows.
What I want most is to be known and to know others intimately and for both of us to believe there is something incredibly special, noble and fabulous about each other.
Nurturing others makes me come alive and reminds me how much I need to do the same for me. I am secretly thrilled by my lover’s hands as he plays music or brushes our baby’s golden hair.
I mysteriously attract lost animals and endless piles of unfolded laundry. I complain bitterly about food scraps at the bottom of the sink and about people who don’t do what they say they will.
I’m learning to stop resisting chaos and that how I think things “should be” is an endless, dark illusion I swallowed out of ignorance. I cry often and laugh even more; choosing creativity over certainty and grace over struggle.
I’m drawn to bright, shiny objects including people who reach for awakeness and aliveness… who embody the unequaled power of compassion in action.”
Oct
8
2011
by
Tana Torrano in
[ allABOUT Biz ]
10 Ways to Get Others to Distribute Your Business Cards
1. Give your cards to your customers to give away as referrals for you and your
business.
2. Give your cards to others you do business with so they can refer business to
you.
3. Work with companies that have complimentary products and services to
your company and offer a business card exchange where you include their
cards with your marketing materials and ask them to include your card with
their marketing materials.
4. Do a business card exchange with area businesses for cross promotion.
5. Give your cards to family and friends so they can promote you.
6. Leave your cards along with a promotional drawing for a gift or offer from
your business. You can set these promotional drawings up at other
businesses or at events.
7. Give your cards to others to distribute with a promotional offer on the back.
More . . .
Tana Torrano
OSBO-Organization Supporting Business Owners
http://www.osbo.org
Tana is an international speaker and is author of “Marketing on a Shoestring Budget” helping professional women find balance between their careers, family and dreams. Tana has created training and marketing campaigns for several different industries including a major telecommunications company, US Department of Defense, International Franchise companies, US State Department, and Major Utilities companies and regional marketing promotions for Costco, Sam’s Club, Walmart and Pepsi. The primary focus of Tana’s success strategy is teaching personal development, and sales and marketing skills to business owners with a dedication to support other women in business.
Her passion for helping business owners led her to create Organization Supporting Business Owners to provide training, marketing support and resources for businesses of all sizes. OSBO is committed to helping businesses become more successful and increase their cash flow through sharing resources, information and ideas.
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